John’s journey to financial services began long before he entered the industry. Growing up in a blue-collar family, he watched his father entrust their family’s savings to a financial advisor who was supposed to have their best interests at heart. Instead, reckless advice led to devastating losses, wiping out everything they had. He never forgot the weight that moment put on his father’s shoulders, the realization that trust, once broken, had consequences that could last a lifetime. It planted a seed in him, a quiet but unshakable conviction that no one should experience that kind of betrayal. He understood that money was the means, but freedom was the end.